TL:DR A common challenge among agencies is their over-reliance on referrals and heroic efforts from owners when leads dry up. This creates a host of downstream issues like poor utilization rates, diminishing margins, and morale challenges. The fix lies in building...
Announcing the 2023 State of the Industry Survey! We’re teaming up with the Bureau of Digital to help digital shop owners better understand their industry. This research report will cover: AI implementation rates Average revenue growth rates Agency profitability...
How does your agency add value? Why do your clients hire you? Go deeper than “They needed a website.” They could get a website anywhere. Why do they choose you? It’s surprising how many owners I speak with who don’t have a good answer. This question is at the very...
TL:DR: For some agencies, AI is reversing the last few years of negative margin pressure caused by salary inflation. Early indications show a 15-25% productivity boost for production-level employees. If this holds true for agency-wide gains, it could result in an 81%...
