TL;DR There’s a massive gap between the top agencies and everyone else. The top agencies tend to share a few common threads: an almost magic ability to close deals, seasoned leadership teams, sophisticated strategies and operations, they operate in the future,...
TL;DR Only 8% of agency salespeople’s total compensation was variable in 2023 Most comp. in other industries is comprised of a 60:40 base:variable split This causes issues attracting and retaining talent, misaligned incentives, and inappropriate risk sharing...