TL;DR Only 1-in-5 digital agencies have a formal structure for keeping their teams updated on AI. That’s concerning because a lot of the value digital agencies provide to their clients comes from knowing more about new tech developments than they do. It’s...
TL;DR Innovation is expensive in both dollar terms and in the required changes to an agency. Because it’s expensive, agencies must establish a strong foundation before they try to innovate. When shops are ready, there are some activities and mindsets they can adopt to...
