TL;DR Many digital agencies have dismal or non-existent support between sales, marketing, and account management. (especially at the big agencies) When you get above 50-ish FTEs and are competing with bigger shops, you have to get more sophisticated on the revgen...
TL;DR Engagement: I’m planning out the 2025 research calendar now, and I’d love to hear about what you’d like to learn next year. Drop a comment to appease the algo gods, and give me some feedback on next year’s agency research! Referrals can drive massive agency...