TL;DR Our Agency Operating Model Assessment is live! Use it to identify and fix the key gaps in how your agency operates. Last year, we built Delphi – an insight network for agency leaders. Now hundreds of leaders get quarterly updates that keep them informed...
TL;DR We reviewed all our Growth Review engagements over the last 10+ years to identify the most common issues. Focus and agency complexity were common issues that have gotten worse recently. Cheap AI builds can make focus and complexity worse by creating expensive...
TL;DR Beyond referrals, three strategies are driving agency growth today: thought leadership, programmatic M&A, and RFPs. Real thought leadership is the best way to build trust without a referral. The point of view has to come from leaders, and writing is how you...
TL;DR It’s been a strangely flat year for agency leader outlooks. We’re sitting about where we were in 4Q25: smaller projects are easy to land, larger ones are stuck behind tight client budgets, and sales cycles keep stretching. AI is great and garbage at...
