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Digital Agency Industry Insights

Proprietary research, the latest strategic thinking, and guides for digital agencies.

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Deep-dive research reports, playbooks, and guides.

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Digital Agency Industry Report

An overview of the digital agency industry covering key themes, composition, revenue, profitability, salaries, and more.

2025 Digital Agency Web Host Report

Benchmark major hosting platforms on the metrics that matter: security, speed, uptime, support, and total agency fit.

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Surviving & Thriving Through a Tough Market

The State of Digital Services 2025 Survey detailing growth rates, profit margins, hourly rates, and more benchmarks for digital agencies.

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The Digital Agency Webev Trend Report 2024

A survey of 116 agency leaders, developers, and designers about the key trends impacting webdev at digital agencies, including: AI implementation, types of site builds, tool preferences, and more.

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How Digital Agencies Grow

The revgen strategies and tactics agencies use and an exploration of their effectiveness.

Our Latest Articles & Announcements

Today’s Toughest Challenge

Today’s Toughest Challenge

I set out to write about today’s toughest agency challenges and got a bit carried away with the first one I came up with. Of course, it’s about the value agencies create and how they charge for it. This is something that’s so foundational and yet so misunderstood that...

2026 Agency Initiatives

2026 Agency Initiatives

TL;DR Leaders are kicking off 2026 with an aggressive push for new business, with many looking to systemize and streamline their revgen strategy and ops. If you’d like a leg up on improving your revgen strategy this year, check out our Agency Revgen Review. Alongside...

Agency Pulse Results – Fourth Quarter 2025

Agency Pulse Results – Fourth Quarter 2025

Get the Latest ResultsDelphi is an insights network designed exclusively for digital agency leaders. How’d other agencies do last quarter? Are pipelines improving? What’s selling well and to who? Join Delphi and get the answers to these questions and more!Fourth...

Acting on Agency Research

Acting on Agency Research

TL;DR ​We're presenting our latest research on how agencies can increase client lifetime value with Tucows OpenSRS on 11/20!​ Last call for our Future of Web survey! Participate before it closes EOD Friday. (Delphi members, be sure to use your Delphi link from this...

Futureproofing Digital Agencies

Futureproofing Digital Agencies

TL;DR Delphi's first paid survey is live! Agency leaders can sign up, get the quarterly pulse results, and participate in optional paid research opportunities. We target a compensation rate of ~$500/hr for valid leader responses. Planning for the future can be a...

Right-sized Bets, Experimentation & Pivoting

Right-sized Bets, Experimentation & Pivoting

TL;DR The 4Q Agency Pulse Survey is closed, but we'll share the results with every Delphi member, regardless of participation status! This is a one-time thing for everyone to see what Delphi is all about. Sign up and get the results. There’s been a strong undercurrent...

Analyzing Agency Value

Analyzing Agency Value

TL;DR ​Join Delphi, an exclusive insights network for digital agency leaders. The first survey goes out tomorrow 10/1. Sign up, participate, and get the results. Last chance to participate in the Agency Client LTV study. Over 100 agencies have shared their best...

A New Insights Network for Agency Leaders

A New Insights Network for Agency Leaders

TL;DR ​We're launching signups for the Founding Cohort of a new group for agency leaders. We're kicking things off in October with our first quarterly pulse check. It's free for members who participate in quarterly surveys. Founding Cohort spots are open until the...

Our latest insights on running digital agencies

Exclusive research opportunities, thoughts, and advice on the digital agency industry every two weeks.

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Wil Reynolds

CEO, Seer Interactive

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