TAKEAWAY The WordPress vs. WP Engine situation is influencing agency leaders to shift away from WordPress and WP Engine, but the overall impact on agencies is expected to be middling. It’s essentially creating more work and risk for agencies that offer WordPress...
THIS SURVEY HAS CLOSED Get the Digital Services Salary Guide 2024 Welcome to the 2023 Digital Agency Salary Survey! This survey is a joint project between Promethean Research and the Bureau of Digital. Every digital agency that participates will receive a copy of the...
Core question What’s the correct talent mix for your shop? How many developers do you need? When should you add an account manager? Do you have too many designers? What about sales? Some of the most frequent questions we get from owners and managers of digital...
Summary & Key Findings Digital shops wrapped up a tumultuous 2020 with solid revenue growth and margins. Average revenue growth of 10% Y/Y was led by Small and, surprisingly, Large shops where expanding project sizes provided strong tailwinds. Revenue per employee...
Back in January, what seems like a decade ago, we were working with Rachel from Louder Than Ten on a joint research project. We’ve done this kind of thing a few times, where we work with another group to do a deep dive into some specialized part of the digital agency...
Understanding the mechanics behind digital agency growth allows us to identify weaknesses and optimize growth strategies. We examined the data we gathered from owners of digital marketing and digital service shops over the years and used it to create this framework...