New Shifts in How We Build For The Web

Executive Summary

Agency Tool Evoloution

Our survey results indicate that AI and automation are significantly transforming the web development and design industry. 52% percent of respondents identified AI as a key trend impacting their work. Developers are increasingly utilizing AI for code generation, with half incorporating it into their workflow, while designers primarily use AI for image editing and enhancement. However, this increased efficiency has heightened client expectations for faster development and tighter project timelines.

We’re also seeing non-technical business challenges affecting the industry, with 33% of respondents citing factors such as sales hurdles, shifting client demands, and economic considerations. These challenges add complexity to operations, necessitating adaptations in processes, investments in training, and continuous learning to keep pace with evolving technologies. This pressure is compounded by the demanding nature of agency work, requiring a delicate balance between innovation and daily operational demands.

In terms of tools and project trends, Figma has emerged as the leading design platform, with 78% of designers primarily using it, followed by Adobe Illustrator. For developers, VS Code is the predominant text editor, favored by 70% of respondents.

The majority of agencies (85%) are constructing fewer than 25 websites annually, focusing on increasing the complexity and size of projects rather than the quantity.

Larger agencies are more inclined towards developing interactive applications, while smaller agencies and freelancers tend to handle transactional and e-commerce sites.

The industry is grappling with significant challenges, including budget constraints, client expectations, rapid technological changes, competition from various fronts, and time management pressures. These all affect how webdev/design work gets done.

Despite the hurdles, there is considerable enthusiasm about the future, particularly regarding the potential of artificial intelligence. Respondents were excited about AI’s ability to streamline tasks, streamline coding, and improve user experience.

The future looks, different. Not frightening, not rosy, but different. The way we build for the web is changing, and it’s imperative that agencies and creators change with it.