Digital Agency Industry Insights
Proprietary research, the latest strategic thinking, and guides for digital agencies.
Industry-Leading Research
How Digital Agencies Grow
The revgen strategies and tactics agencies use and an exploration of their effectiveness.
Digital Agency Industry Report
An overview of the digital agency industry covering key themes, composition, revenue, profitability, salaries, and more.
Repeatable Revgen for Digital Agencies
A 92-page guide on how agencies design and develop repeatable revgen systems that deliver sustainable growth.
Digital Services Salary Guide
The latest data on salary shifts, compensation rates, benefits, and more to help you make the best decisions possible when it comes to compensating talent.
The Ultimate Agency Tech Stack
The top tools digital agencies actually use to grow their businesses.
Digital Agencies & AI
Learn how digital shops are actually using AI, how far along they are in implementing it, and the quantifiable impacts they’re seeing.
Our Latest Articles & Announcements
Digital Services Outlook Update – Second Half 2019
PUBLISHED JULY 2019 Digital Services Outlook Mid-year Update Digital service firm owner’s expectations for hiring increased, while revenue expectations remain relatively unchanged Executive Summary We recently completed a midyear update on the digital services market...
Recession Outlook – Second Quarter 2019
Recession Outlook Second Quarter 2019 The U.S. is unlikely to see an economic correction in the coming year Published: April 2019Executive SummaryOur proprietary recession model continues to show a low probability of a recession occurring in 2019. Supporting U.S....
April Book Recommendations
April Book Recommendations Welcome to Promethean's unoffical book club! Published: April 2019Books We Love This MonthThis month we are focusing on books to read while on vacation, whether you have a beach vacation, road trip or staycation planned- these are easy,...
Strategic Vacations
Strategic Vacations Selecting a vacation policy that takes you further than just the beach Published: April 2019Your Vacation Policy Should Do More For Your FirmA well-implemented vacation policy can help with everything from improving performance, to avoiding...
Employment Trends: A Mixed Bag for Digital Service Firms
Employment Trends: A Mixed Bag for Digital Service Firms Expect continued moderate growth (no recession yet), but also expect payroll costs to outpace productivity gains. Published: March 2019Executive SummaryThe importance of human capital is critical within the...
Recession Outlook – First Quarter 2019
Recession Outlook First Quarter 2019 The U.S. is unlikely to see an economic correction in the coming year Published: February 2019Executive SummaryOur proprietary recession model shows a low probability of a recession occurring in 2019. Supporting the U.S. economic...
2019 Digital Marketing Agency Outlook
2019 Digital Marketing Agency Outlook Agency executives are optimistic about 2019 but anticipate increased competition. This report connects the dots on the drivers and expectations for the coming year.Promethean's View U.S. executives and owners at digital...
Is another recession on the way or are the headlines overblown?
Should we be preparing for another economic storm? In brief: Main recession indicators are moving towards the possibility of a downturn. Positive data points could be weaker than they appear. Continue to invest but keep a short leash on your more speculative projects....
Our latest insights on running digital agencies
Exclusive research opportunities, thoughts, and advice on the digital agency industry every two weeks.
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Wil Reynolds
CEO, Seer Interactive