Reliable Growth for Digital Agencies
Strategic consulting for digital agencies. Based on the best research in the industry. No “hunches” here…
Advice Based On
Industry-Leading Research
Our advice is backed by our industry-leading research on 100,000+ digital agencies. We do the best research on the digital agency industry. Here’s proof:
Digital Agency Industry Report
An overview of the digital agency industry covering key themes, composition, revenue, profitability, salaries, and more.
How Digital Agencies Grow
Discover the revgen strategies and tactics digital agencies use and which ones actually drive revenue growth.
Digital Agency Webdev Trends
An exploration of the latest shifts in how digital agencies build for the web.
Advice That’s Led to Impressive Results
Trusted by over 100 digital agency teams to transform the future of their agencies.
Agency Merger Evaluation & Strategy Recommendations
Rev Growth
Net Income
Repositioning, Strategy & Implementation Roadmap
Revenue
Net Income
Market Entrance Strategy & Market Sizing
Team Size
New Markets
“Promethean provided an excellent outside perspective and analysis on our merger project. We would happily recommend them.”
Dan Heimbrock
CEO, HyperDrive
Hi!
I’m Nick.
When you work with Promethean, you work directly with me.
Since 2015 I’ve helped over a hundred digital agencies with everything from simple benchmarking to designing and executing complex growth strategies.
If you’re looking for an experienced and dedicated strategist to help your agency thrive, you’ve come to the right place.
“Promethean gets to the core of how you need to position, focus, and grow, and strips away the BS in a way that transforms your business.”
Rachel Gertz
CEO, Louder Than Ten
Services Designed To
03. Transform Your Agency
“Working with Promethean was stress-free. Nick brings experience and thoughtful insights to every meeting and deliverable. Highly recommend.”
Mazin Melegy
Managing Director, Crush & Lovely
Industry Insights
Agency Benchmarks for Assessing Fragility
Benchmarks to Tell When an Agency's Running Hot It isn’t easy to tell when an agency’s running hot. It’s especially difficult when revgen’s covering everything up. We saw this in 2023. The revgen tide receded, and the bony wreckage of nasty agency metrics littered the...
Stabilizing Digital Agencies With & Without Benchmarks
The easiest way to identify issues at an agency is benchmarking. It’s one of the first steps I take when building growth strategies because it tells me where to dig deeper. Here’s what I evaluate, some questions I ask, and some notes on implications: Revgen Revenue...
PR Brief: Troubles With WordPress
TAKEAWAY The WordPress vs. WP Engine situation is influencing agency leaders to shift away from WordPress and WP Engine, but the overall impact on agencies is expected to be middling. It's essentially creating more work and risk for agencies that offer WordPress sites...
Digital Agency Industry Research 2024
We’ve updated our Digital Agency Industry Report with the latest data on digital shops. This is our primer piece for getting everyone up to speed on the digital agency world. It's been helpful to everyone from the smallest digital shops to the largest agency holding...
Bending, Not Breaking: The State of Digital Services 2024
Agency leaders who participated in the survey already got their copy, but you can grab yours today! For the first time, we’re making these reports available outside of the Promethean-Bureau-Parallax client network. We could tell 2023 was tough while we were in it, but...
Digital Agency Salary Survey
A study examining how digital agency employees and leaders are compensated.
“Their no-nonsense approach and accurate assessment of market potential provided our board with crucial insights for our strategic roadmap. Smart templates require smart data, which is what Promethean Research delivered.”
Kevin Goeminne
CEO, CHILI publish
Helping You Do More Great Work
Most of our clients already do amazing work. They’re just missing a bit of time, data, or guidance. We help agency leaders build sustainable growth strategies so they can do more of what they’re great at.
Our latest insights on running digital agencies
Exclusive research opportunities, thoughts, and advice on the digital agency industry every two weeks.
"Best / most valuable updates from anyone in ages. I get hit up soooooo much, keep this kind of newsletter / value up."
Wil Reynolds
CEO, Seer Interactive